Global Liver Institute
#OctoberIs4Livers
GLOBAL LIVER INSTITUTE
#OctoberIs4Livers Overview
Toolkit
Resources
Videos
Leadership In Liver Health Luncheon
About
#OctoberIs4Livers
The #OctoberIs4Livers campaign is the first and only global campaign, launched by the Global Liver Institute (GLI) in 2018, to raise public awareness about liver cancer, improve clinical practices, and shape policies around prevention, detection, and treatment.
GLI is bringing the liver cancer community—patients, survivors, caregivers, advocates, experts, and others—together to increase the global dialogue about liver cancers. We have something for everyone! You bring the passion, and we’ll give you the tools to change the world for liver cancer patients.
This year, under the theme of Addressing Disparities in Liver Cancer Care, GLI continued to drive liver health equity by connecting with diverse communities around the world to push boundaries among the liver cancers community.
2024 Program Achievements
- Increase Liver Cancer Awareness: A series of health equity roundtable discussions dissected the barriers impeding the prevention and early detection of liver cancer, with a dedicated focus on addressing care hindrances. These discussions addressed the critical significance of prevention, screening, and early diagnosis within rural communities, American Indian and Indigenous People in Canada, and the U.S. veteran population.
- Enhance Public Education: Developed educational resources tailored to our community, addressing hepatocellular carcinoma, cholangiocarcinoma, and liver cancer specifically within the LGBTQI+ demographic, with translations also provided in Japanese and Vietnamese.
- Expand Global Advocacy: Collaborated with healthcare professionals and advocates on a global scale to organize 9 Global Open House events. These localized educational initiatives aimed to enhance public awareness and comprehension of liver diseases and liver cancer within diverse communities worldwide.
2024 Campaign Highlights
Press Release
3.745 Billion total potential reach
748 full text placements
Social Media Analytics
> half a million social media impressions
Health Equity Roundtables
3 Key Conversations
Global Open Houses
6 Countries
Limbe, Cameroon
Bhubaneswar, India
Barcelona, Spain
Higashi-osaka, Osaka, Japan
Minnesota, USA
Hanoi, Vietnam
For more information, please contact the GLI Liver Cancers team at cancer@globalliver.org.
We appreciate the support of Global Liver Institute’s 2024 #OctoberIs4Livers program by the following sponsors:
Burgundy
Silver
Bronze
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